Inside Innovation

Business Weeks "IN" has a great article about the new innovative tools being used to create new and different products, alot of which are based around the consumer or user. How can we apply some of these materials to the architectural process and what would that mean for traditional architecture?

It also goes indepth with Ziba design, who is a research and design company from Portland. They recently won some big awards for Lenovo, who is one the best among its breed of computer companies.